Metallica's Hammett: 'Internet Destroyed the Music Industry'

artist: metallica date: 02/25/2014 category: entertainment
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Metallica's Hammett: 'Internet Destroyed the Music Industry'
Metallica guitarist Kirk Hammett shared a few grim thoughts while discussing internet and online piracy, stressing his resentment of social networks along the way.

Describing the piracy as "too big of a beast to control," Kirk told Noisey: "The best thing to do is to try to put a positive spin on it and embrace it for what it is because it's still keeping our music alive and out there, and people are still hearing us and listening to us. We're just learning how to roll with the changes.

"The whole piracy thing, the whole internet thing, really destroyed the record industry, and it ended up changing music and the way it even sounds. Now, it just seems like there's less of a drive to be the best musician you can be or the best band that you can be because you can record anything, and put it out there, and people will say, 'Hey, that's great!' or, 'No, that sucks,' whatever."

Reminiscing the old days, Hammett continued, "It used to be that you had to really work hard to earn the respect selling albums, competing with all the other great bands making great albums - that just doesn't exist anymore. Everyone just kinda throws an album out there and it kinda just floats around in the cyber-world. What I miss is, there was a time when people would rally behind bands.

"When an album came out, it was a huge event that everyone spoke about, and you'd go down to the record store and see other people buying it and other people excited, and, 'Have you heard this yet!?' 'No, I haven't!' - all that is gone now because of the internet. The convenience of it is great but it really put a big f--kin' kibosh on all that s--t. Maybe I'm lamenting that a little bit, but it was a great time to be a musician, or a fan, and now because of this culture of convenience we have, it's just changed differently."

Focusing on modern times, Kirk added, "Now, I'm glad that we're an established band but I'd hate to be a band that was just starting out because it's so much more difficult and the musical audience seems much more divided these days from person to person, whereas back in the day, it was a musical community thing, and now it's all divided, and separated, and everyone's just on their own course."

Asked about the matter of social networks, the guitarist bluntly replied, "Well personally, I don't give a f--k about social media. I'm not on Facebook, I'm not on Twitter, I'm not on Instagram, I'm not on all these other f--kin' things that I don't even know about, and I don't give a f--k. I don't care. I. Don't. F--king. Care. But there are people in our organization who recognize the power of social media and the power of getting the word out there. Social media can be extremely effective for whatever thing you're doing or whatever cause so I think it's important, but personally, I don't give a f--k."
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