Pointing to an increasingly equal digital vs. physical playing field, Coldplay’s latest album, Mylo Xyloto, which was released on October 24, has broken an iTunes record by selling more than 500,000 downloads in a week.
The band bows at No. 1 on the Billboard 200 chart this week, the third time to do so, moving 447,000 units across all formats, according to Nielsen SoundScan (that number tallies US sales only, iTunes downloads are worldwide).
It marks the third largest sales week of the year for an album, after
Lady Gaga's
Born This Way debut (1.1 million) and
Lil Wayne's
Tha Carter IV start (964,000).
Mylo is also the biggest biggest week for a rock effort since U2's No Line On The Horizon debuted at No. 1 with 484,000 in 2009.
Thanks for the report to HollywoodReporter.com.