Gene Simmons To Judge CBS's Jingles

Gene Simmons, the tongue-wagging co-founder and frontman for the heavy metal rock band Kiss, is trying his hand at a gentler form of music - jingles.

CBS has tapped Simmons to judge the reality show "Jingles," the latest TV series from Mark Burnett, the executive producer behind hits like "Survivor" and "The Apprentice," the network announced on Wednesday.

The show, slated to premiere later this year, will feature contestants writing and performing jingles for a variety of subjects, ranging from food products to sports teams. The winner takes home $100,000 and an advertising contract.

The show will be hosted by Kimberly Caldwell, a former contestant on the blockbuster Fox hit "American Idol," while advertising executives Linda Kaplan Thaler and Julie Roehm will join Simmons as judges.

"Jingles" is the latest move into reality television by Simmons, who helped form Kiss in the mid-1970s and became known for his wild makeup and wagging tongue. Simmons previously starred on A&E's "Family Jewels" and competed on a celebrity version of Donald Trump's "Apprentice" on NBC.

Simmons also has launched his own marketing company, using his name to promote energy drinks, books and clothing.

Thanks for the info to Reuters.

Comments

[LifesSweetDrug]

Please. Not another reality show.

Surely Gene has got enough money already.

[Pierced Brosnan]

Lol, this is going to give Gene lots more flaming.
Every other day theres some stupid article on here talking about his pointless adventures. I wouldn't be suprised if he decides to do all this crap thinking 'dayum, this is gonna to rile up them UG boys good!'. Not that i really have anything against him, but hes a bit of an old coot that won't go away.

[itchy guitar]

that show's gonna bust big time.

i love Gene, but is just a stupid idea for a show.b

[The_String_Man]

yeah, KISS was good, but what Mr. Simmons is doing now surely displeases the fans.

[mosh_rocker2006]

Reality television sucks, add in Gene Simmons, what do you get...crappy tv with some douchebag that made some god awful music!

...end of story!

[keithmoon15]

gene simmons sucks he was alright in kiss but hes dumb now

[Hexagram]

I've never had a certain disposition on Gene or Kiss for that matter but since his specific remarks about certain bands and with this reality show stuff he is doing, I have lost any respect I had for the man

[Gus Pablo]

That's the most amazing show premise I've ever heard. I doubt even Gene Simmons will be able to ruin this one for me...

[slpknt21]

i think a reality show was far enough. but now this? superstars should stick to what there good at. in gene simmons case, he should play bass, and thats it.

[Dingoman]

Cmon guys,hes old!Theres not alot he has to do outside of bashing bands that havent sold out(radiohead) and watching Wheel Of Fortune reruns.
God Forbid he make more music.

[InTheFlesh!]

It would be a cool idea, if I actually believed we'd be able to watch them write down ideas, and hear Gene Simmons say stuff like, "yeah, but wouldn't a C# fit better there?" or "You could end it with a perfect cadence"

Somehow I doubt it'll be anything remotely similar to that. Fail show.

[SerpentineVIVIV]

Fail.

[Smelly_Cat515]

Kiss Rules
Gene Sucks

[Vrstone87]

slpknt21 wrote:

i think a reality show was far enough. but now this? superstars should stick to what there good at. in gene simmons case, he should play bass, and thats it.

and marketting

[calspeed]

I think that because of how famous the name Gene Simmons is people will watch this show just because Gene is in it. I know thats why myself and so many other people watched Celebrity Apprentice, because Gene was in it. And you people who say your a KISS fan but not a Gene fan, go away. It's like brushing your teeth before eating cake, it doesn't make sense. And you who don't like Gene because he advertises EVERYTHING with the KISS logo on it, go away. You just wish you could make millions of dollars doing what he does. He is probably the smartest bussiness man of all time. And he really makes alot of sense with his philosophies. _\,,/ ROCK ON! \,,/_

[89cruefan]

if you read the thing, gene didnt come up with the show, he got asked to judge it. BIG difference there. you know if it payed well, why not do it.
and all this flaming is just cos everyone dislikes his success.
yes he might say some comments we dont like, but hands down, gene is a marketing and business genious. knows the way to make money and use his entreprenurial(sp) skills well.

gene simmons in kiss rocks.

gene simmons in business/marketing might be a bit controversal but still rules seeing as he is doing so well from it

+1 to the person above me

[boxcharles]

After seeing a few of his interviews, I'm convinced he's one of the most cocky people I've ever heard speak. He was talking about how rich he was and how big his house was. He'll do anything if there's money involved. Even "play" music.

[Dragon Master]

It's time to get rid of rock stars that can no longer justify their own existence as artists. KISS rocks, but there are so many better bands that came after them. I mean, there's a multitude of bands better than them, more creative, heavier, and most of all, different.