Radio Better Than YouTube For Music Discovery

artist: misc date: 08/16/2012 category: industry news
I like this
1611
voted: 27
Radio Better Than YouTube For Music Discovery
New stats have shown that radio is still the most popular place to discover new music in America. 48% of listeners say they discover tracks through the older medium, compared to only 7% on YouTube. However, 64% of teens say that they'll go straight to YouTube once they've discovered a song and want to find it again. Nielsen surveyed 3,000 Americans for its latest 360 report on music consumption, and that only half of teens still listen to music on CDs, though only 36% paid for a CD over the last year. Surprisingly, more teens listen to music on the radio than buy music through iTunes, at 56% and 53% respectively. 54% say they are more likely to buy music based on a friend's recommendation than an endorsement on a music blog, though this suggests social networks can have a big influence over listening habits because people can easily publish their listening habits and opinions to friends online. US album sales fell by 3% in the first half of 2012, though digital sales rose by 6%, according to a Nielsen report in July. Streaming revenues continue to rise, with new stats showing a 40% rise in streaming revenue this year.
More misc news:
+ Slipknot, Lamb of God, Faith No More, Soundgarden to Headline Soundwave 2015 Upcoming Tours 08/19/2014
+ NFL Wants Artists to Pay to Perform at Super Bowl Half-Time Show, Narrows Down Potential Acts Entertainment 08/19/2014
+ Chicago Music Venue Bans EDM Concerts WTF? 08/19/2014
+ Pearl Jam Members, Weird Al Take ALS Ice Bucket Challenge, Pass It to Fellow Rockers, Obama and One Direction Entertainment 08/17/2014
+ Top 10 Epic Rockstar Rants Entertainment 08/15/2014
+ How Soviet 'Hipsters' Secretly Shared Western Music By Pressing Records on X-Rays Entertainment 08/15/2014
+ view all
Comments
Your captcha is incorrect