has included some very personal extras in a "super limited
" edition of his upcoming album reissue.
On August 28, the "Party Hard" rocker will release a 10th Anniversary Deluxe Edition of his 2001 debut album, "I Get Wet"
(originally released in the US in 2002). The reissue packages the original 12-track album alongside a second disc of demos, live recordings, alternate mixes and other previously unreleased material.
In addition, he is offering a limited run of 500 "collector's edition
" sets, each featuring an intimate gift from the singer himself. As many as 496 of these sets will include what his website describes as "a piece of Andrew WK's own stage-worn filthy white Levi's 501 jeans that were hand cut by Andrew into 496 pieces!
". Three others will contain "a lock of [his] unwashed hair
", while one fan will receive an airline ticket stub from the singer's 2012 world tour. As a courtesy to the purchaser, each collector's edition set will also contain a complimentary air freshener.
Discussing the business strategy behind these unique reissue packages, Andrew WK explained: "I wanted to give a piece of myself and this party to everyone who got one of these limited editions. Originally, I had wanted to include used tissues and one of my hangnails, but I was told that some international shipping laws don't allow sending human flesh or bodily fluids inside of music packaging. So I decided to give the party people my dirty white jeans and hair instead."
He also claimed that the gifts are more than just inanimate objects, saying: "My jeans and hair give me party power - kind of like Dumbo's magic feather. They're blessed with the power of positive partying, and I hope that these objects bring even more magical partying to anyone who possesses them."
The collector's edition of "I Get Wet" is available to pre-order now from Andrew WK's website. However, potential purchasers should be warned that the intimate gifts will be selected at random.
Thanks to NME
for the report.