I am the only person in the country w/ a brand new guitar that includes a factory installed D-Tar pickup that feels like I got screwed?

At the Guild website it describes "the coolest part" of the new pickup "which allows quick and easy AA battery changes." Is that ever a lie or what? Am I the only person who thinks that thumping the hell out of your $2000 guitar repeatedly for 3 to 5 minutes does NOT contstitute a "quick and easy" way to change batteries?

Maybe I'm at the wrong site to start this complaint, but you'll hear it from me in various other locations in the coming weeks and months. Fender's response is that there is no problem and that the pickup works as described at the Guild website.

Any ideas? I'm off to the BBB, consumer advocacy groups, and every blog I can find in the weeks to come.