#1
Checkout Coldplay's Twitter today. Chris Martin handwrote all the lyrics for their new album and somehow hid them all over the world inside books in libraries. There are 9 songs, so they will be posting 9 clues that lead to the locations of the lyrics. I am trying to figure out how they managed this.
Possibilities:
  • On their last world tour, someone from the band or crew went to the libraries and put them in books (this would have required having all lyrics written a while ago, and full album length with included songs known already)
  • Coldplay knows a lot of people and asked some trusted ones to do this after sending them the lyrics
  • Any other ideas??
#2
It's probably similar to Tony Hawk's Easter egg hunt that he does every year with skateboards. He has reps in the cities hide the treasure and then he tweets the clues.
#3
Considering how big of a band Coldplay is I'm pretty much 100% sure they just mailed the lyrics to their label dudes around the world and had them place them