Avenged Sevenfold: 'No Other Metal Band Is Doing What We Are'

"Mainstream America doesn't care about rock," says singer M. Shadows.

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Additional excerpts of Avenged Sevenfold cover story in the upcoming Metal Hammer magazine issue have surfaced, showing the metallers discussing their aim to bring metal to the masses. Singer M. Shadows initially shared a less optimistic stance, saying that in his opinion, "rock music is in a pretty rough place in America today. I don't feel that mainstream America really cares about rock music right now. Honestly, it's a little scary. It'd be cooler if there was a new 'Big Four' leading the charge and taking metal to a new place, but it's pretty obvious right now that metal is taking a beating. We want metal to be dangerous again. How cool would that be?" The hate band's been receiving was an obvious choice for discussion. Interestingly enough, Shadows possibly took a less direct jab at Machine Head frontman Robb Flynn and his ripoff accusations regarding the latest A7X record "Hail to the King." "No other metal band is doing what we're doing," the singer explained (via Blabbermouth). "We've all heard people in bands who I won't give any publicity to shouting their mouths off in recent months, but f--k the haters. People know that they'll get more attention by talking s--t about us and if that's the way they want to run their bands, that's fine, but it's not what we would do. We go out there and kill it every night and you can see what this means to people." Shadows also recalled the time around "City of Evil" record when the band booked 300-capacity clubs in Europe and sold merely 120 tickets while selling out 5,000-seaters in the US. "And now our ticket sales in Europe are just crushing what we're doing in the States," the vocalist added. "That's a pretty amazing feeling. It feels like we're truly building a worldwide cult. And that this is just the beginning of something special." Guitarist Synyster Gates also shared his point of view, stressing he is hoping that A7X aren't "the last of a dying breed," as well as his desire to keep fighting for the renaissance of metal. "We believe in this, and to see thousands of kids turning out for a show that we've put heart and soul into is f--king awesome," the axeman said just to optimistically conclude: "We all know that there's so much f--king more to come. And we want to take everyone along for the ride." "Hail to the King" dropped on August 27 via Warner Bros, topping the charts in six countries worldwide, including both UK and the US.

161 comments sorted by best / new / date

    Luke-LikeICare
    Shadows. I like your band. I really do. But please, please, just shut up.
    s7peterson
    UG I love you, and A7X but stop making an article out of every single comment these guys make
    vodvvio
    yes! third time this week!! he is over justifying himself... (i like the band too)
    hammerbeast666
    It's all from the same interview. UG just cuts it up and re-pastes so they have "new" articles everyday
    fromzero
    Avenged Sevenfold: 'No Other Metal Band Is Doing What We Are' - Because any band doing what they do would be considered Rock. Not Metal.
    UncleBluck
    I like these guys...they ROCK! fromzero in case it has not occurred to you....your Metal falls under the Genre of ROCK...wake up!
    PiercedBand
    Does my music fall under rock? Manson, Megadeth, Slayer, Anthrax, Sepultura, and tons more. So does mine?
    vppark2
    Seriously. He's on my breaking point.
    Audible Warfare
    Uh oh, watch out A7X, this guy's about to reach his breaking point.
    dash-rendar
    He's been out on tour with BFMV... that would be enough to push any band to a breaking point... if you get my pun... xD
    whatzit.tooyah.
    I think if we put A7X and Slayer on the same tour bus and drove it over a cliff, that would make it pretty dangerous. "No other metal band is doing what we are"? Yea, I'm pretty sure they are, and that's the reason why metal is in the toilet. Well, one of the reasons.
    starlessband
    i have a theory which i believe is pretty sound. I truly believe that ultimate guitar takes idiotic, yet mostly harmless Rockers and takes turns making the ultimate guitar members hate one of them because it makes everyone pissed and comment more. idk what the motive for this is. but its my theory. please recall: 1. johnny rotten 2. ted nugent 3. dave mustaine 4. axl rose 5. m shadows. they present the info like they are reporting a story but just provide examples of stupid shit they have said. anyone who would like to expand please reply.
    easily_suede
    They know how insecure everyone on UG is about music, so they just label a rock band as a metal band, a pop singer as a rocker, and give most of the decent bands that get a lot of support here two paragraphs in an article. They know that users cant resist their bait, and the end result is a fire pit in the comments. Whether they do it for laughs or views, who knows, but I support your hypothesis.
    Downfault
    Well basically it just seem's that what ever band or prominent musician is receiving a lot of press at the time, for instance Mike Portnoy during the DT split and Axl Rose during the GNR Hall of Fame Induction, they just post whatever story regardless of the material just because they're a hot topic and will surely generate more views thus more profit. It's really just simply business. Where ever the gold is you chase it know what I mean?
    skidlz
    You forgot Mike Portnoy and Gene Simmons, not that they needed much help. And occasionally Corey Taylor.
    link no1
    I would say their motive for it would be that stupid 'UG users comment on xxx article' thing they started doing.
    DexterF
    The motive is page calls = banner ads = profit
    starlessband
    I figured that was it. just wasnt sure if clicking on the article or commenting boosted it somehow. but its just annoying. Yes I am aware dave mustaine and ted nugent are goons ultimate guitar might as well report that guitars have 6 strings
    GoToSleep
    Isn't A7X not even metal lol. These guys sound stuck up besides not even really being metal.
    TheMD93
    The part about Europe sales crushing US sales... maybe because us people here in the US realized you guys are full of s**t and suck hard? Seriously. Hail to the King blows. Everything before Hail is great, but this album just sounded bad.
    MonsterMetalMus
    That's because other metal bands are worrying about the music and not the image. I like this band, but they're making themselves look like ****ing retards.
    MaidenisGOD89
    Go home, A7x, you're all drunk. Many other bands saved metal, you guys are dumbing it down with your senseless bragging of an album that isn't even good! Just because you guys say you're legends doesn't make it so. Stop trying to brag because you're actually mainstream as shit.
    M1k3y13
    If you people hate A7X, why would you click on an article about them? Most of you are only here to piss people off.
    DantePhoenix
    Anytime I've ever seen M. in person he's always been the most friendly and genuine dude. People are so fu*king critical about every little remark, but the reality is that they're not bad people, at least where it counts --> to their fans.
    Joey Radical
    well if he doesn't make metal die he should make good albums instead of shit albums like hail to the king, shouldn't he? starting to think that the rev was the only songwriting talent in the band
    Thrice Capades
    Clearly everybody here will disagree. But I think this band is great. I don't think they come off as pompous, or pricks, or any other name you want to throw at them. In my opinion, Shadows actually did a great job of defending his band while managing to keep from attacking anybody else. And you do have to remember, this is not something he's going around saying over, and over, and over and over. It's just something that UG is printing over, and over, and over...
    cfhdomination
    Anyone that says they're taking the torch from Maiden and Metallica (which he did) is a f*cking idiot.
    Thrice Capades
    Not trying to be a dick, but once Metallica is out of the picture which bands do you think would be taking the torch from them? I only ask because the boys in 'tallica aren't exactly kids anymore.
    Irwin Navarro
    To the haters, truth be told. IT COULD HAVE BEEN WORSE. They could have made an album that is named "Save Rock and Roll" that is filled with eletronic based tracks and feature artists named "Big Sean" and "Foxes". But the last time I checked, they didnt. HTTK is METAL so why give them the hate
    cwkornfan
    Don't worry a7x. Tons and tons of other bands are being boring and creating uninspired music. That being said. Ima go back to city of evil. Now that's an album
    SevenTen
    I'll go back to Waking the Fallen. That's when they were at their best. Everything after City of Evil started going down hill.
    qOcOP
    He's right though. they are probably the best "new" metal band out right now. so they got the right to say anything
    ToxXicSixString
    Ya bro we are so ****ing metal it hurts. That's why all the posers need to go out and buy this album and pretend they are metal. Yea man I M. Shadows piss excellence and not an ounce less. Please bow to me and kiss my rings, for I am the self appointed savoir of metal. Please suck Sinister cans big wee wee because he play pentatonic scales really good so please call him the best there ever was. We are your saviors we are your gods, bow to us. There that is tomorrows Avenge seven fold interview.
    ilitmyselfonf
    Metal is alive and well, but if it wasn't I wouldn't have someone who came from the same genre as crabcore to revive it.
    Helvete
    I saw Machine Head open for Metallica in NY, they sucked. I used to listen to avenge sevenfold in high school then realized how crap and not metal they are. Bat Country is the only good song they've put out in years man
    KiskeH
    Did it not occur to him that some may just not like his band? Saying someone's seeking attention is the easiest way to deflect what people are saying and to seem to be smarter.
    eternaldarkness
    since we know were never going to get a waking the fallen album can we at least get something better than hail to the king maybe like a city of evil type album again
    Jeremoose
    Since bashing people in the comments section is SO metal. Oh wait. Pack of virgins we have here.
    SeventhFrost
    God I really hoped I would never say this about a band of this caliber, but shut. up. you're starting to sound like asking alexandria.
    mesias049
    They're just confused of the meaning of "Metal". Mainstream? Pfft. Seriously. I mean, metalcore is underground, not dead. The people just think that "metal is dead" because they don't have the sense to hear the music. So, a7x, stop putting your music in the mainstream. If you just want your music to be vastly known, why not switch to another genre? Idiots.
    AlvinX13
    You know talk shit or not the only thing that's trashing hard rock and metal is the same thing that's destroying the music industry the Internet in general before the Internet and in its first decade metal was like a brotherhood one big family but now it seems like we're all to busy ripping out each others throats to see that we the fans trashing all these bands and other fans is what's really killing the music we love.
    lucas_emoslayer
    Ok, that's enough. UG, did you read that ? ENOUGH AVENGED SEVENFOLD. This band sucks and DO NOT DESERVE such attention here. Got it ?
    Iommianity
    It's funny how bands try to 'bring back' rock and metal by making it sfer and 'pretty' sounding. What's dangerous about taking zero chances artistically?
    chandna63bfmv
    obody wants do what they are doing.. being a cover band... reminder.. he thinks that pantera is the heaviest band ever.. I want metal to be dangerous again" 'No home to call my own No finding someone new No one to break the fall No one to see me through' Hmm. Sounds like they're off to a shitty Fucking start. On the other hand... 'Obliteration never looked so divine Holding your breath for the moment in time You lived through hell, now you're trying to die The skin is healed but you're bleeding inside Shots fired just to numb the pain There's no one left to save.' -Lamb of God, which can actually be called metal without hordes of metalheads dying of laughter. See the difference?
    wulls182
    "No other metal band is doing what we're doing," ...yeah, ripping off 80s Metallica on HTTK
    Irwin Navarro
    Fall Out Boy releases an album named "Save Rock and Roll" that features artists like Big Sean and Foxes.... nobody bats an eye. Avenged Sevenfold releases a statement like this everybody loses their minds.
    SevenTen
    A7x used to be good. Their first few albums were alright but then they started getting super bad when they released Nightmare. Everything after that isn't the best.