The BBC is working on a new music streaming site to bring its wide-scale radio operations into a new generation.
Reports suggest it will compete with streaming services like Spotify, but it could potentially improve on existing services with an innovative feature set and curated playlists from its roster of specialist DJs.
In addition, it could finally allow access to its huge archive of recordings from decades of popular artists who visited its legendary Maida Vale studios in London.
Details of the player are still being discussed, and the corporation is in talks with companies like Apple and Spotify.
A BBC spokesman said (via NME): "The BBC is regularly in conversation with digital music providers about how we strengthen radio's position as the number one place for discovering music in the UK".
It will follow in the footsteps of the BBC iPlayer which streams TV and radio shows to British users for free. In 2007 the iPlayer overcame early criticism and transformed the way British people consume media. It is supported by the annual license fee of £145 ($233) which UK households pay in order to use a television.
Would you be interested in a free service by the BBC, or will the corporation simply retract access to British internet users? Can a public corporation compete with traditional technology companies anyway? Let us know your predictions in the comments.