Bosses at BBC Radio, the biggest radio network in the UK, have said that guitar music is "definitely on the way back."
Director Andy Roberts said the current UK obsession with Euro pop could come to an end with a new wave of guitar bands.
"We're probably waiting for guitars to come back," he said in an interview with Music Week. "We're due guitars [again] but I think they'll be a fusion of something we [radio stations] will all be able to play."
His colleague George Ergatoudis who is programme director at their flagship Radio 1 and 1xtra Stations tweeted a link to the interview, adding: "Guitar music is definitely on the way back."
In late 2011 and early 2012, there was a series of comments that "rock is dead" because of the popularity of dubstep artists like Skrillex. The debate was so intense that in January we investigated whether rock was really dead after all, concluding that sales were down, but with several high profile reunions the rock scene could soon prove to be stronger than ever.
Of course, naysayers had predicted that rock was dead several times in the past. Here's a few links to remind readers:
It's an ongoing debate, but communities like UG prove that guitar music is as popular as ever.
What do you think? Will it last forever in some form, or does it show that rockers are hesitant to adapt and change with the times? Share your opinion in the comments.