UG editorial team. A group of people who are passionate about guitar and music in general.
The purpose of the video is to illustrate that 28 children (the size of an average school class) have lost their lives due to speeding in Northern Ireland since 2000. "Since 2000, speeding has killed a classroom of our children," says the ad's narrator. "Shame on you. You can never control the consequences if you speed." Since being posted on YouTube, the clip has gone viral, amassing almost 2 million views.