Electronic Musician Hides Copies of His CD in 5,000 Justin Bieber Cases as April Fool's Prank

Producer Paz pranked Bieber by swapping copies of their albums.

Ultimate Guitar

An electronic musician has claimed that he hid 5,000 copies of his own album inside cases of Justin Bieber CDs.

As Billboard (via Associated Press) reports, the producer Paz swapped copies of Bieber's "Believe" album with his own record "From the Bottom of My Heart to the Top of Your Lungs" as an April Fool's prank.

An Associated Press reporter confirmed (via NME) that they had found copies of Paz's CD inside "Believe" cases in US retailers Best Buy and Target. "We were meticulous," said the producer. "We paid a lot of attention to detail because we wanted these to stay up on shelves as long as possible."

He also claimed that "the world won't really miss a Justin Bieber record" and added: "The general idea is that retail stores make it almost impossible for independent musicians to get their music in there.

"I've always believed that retail stores can be the best outlets and ambassadors for independent music. They just choose not to be and sell the same recycled sh-t. We thought, 'If they're going to lock their doors to independent musicians, we're just going to knock them down and get our music in there.'"

Despite the swap, each CD was scanned by staff and paid for as if it were a copy of Bieber's album. Paz boasted about the trick in a post on his Facebook page, which you can see here.

Bieber was arrested earlier this year and subsequently pleaded not guilty to charges of driving under the influence, resisting arrest and using an expired license after police say he was caught drag racing in Miami Beach. He will face trial on May 5.

22 comments sorted by best / new / date

    5000? bollocks that would take an insane length of time. and also, why? do you think people are really going to listen to it? people will get it home realise it's not bieber and either take it back to the store or throw it in the bin. so. well done
    Unfortunately, you're right. As awesome if a prank as this is, (also, possibly illegal? I'm not sure) he's not going to get any new listeners from the people who accidentally bought his album. Cuz, you know, they like Bieber enough to pay real money.
    it'd be a better idea if it was someone remotely in his genre you know like a big name edm producer maybe deadmau5 or something? but i highly doubt most justin bieber fans will be into paz
    Yuo are correct in saying he wont gain any listeners but its funny. And one that would waste their money on that punk ass bitch desreves it
    I really hope his music is death metal, or anything extremely heavy, just to surprise 5000 bieber fans... Oh, I'd love to see their reaction when they listened to it.
    "I've always believed that retail stores can be the best outlets and ambassadors for independent music. They just choose not to be and sell the same recycled sh-t." Who needs them anyway? There are plenty of stores out there that focus on independent music, and that usually sell albums for fairly low prices, so why bother? Hell, there's one in Leeds that is as big as a supermarket, for example. Anyway, nice attempt at trolling and promoting yourself man, I lol'd.
    What a loser. But then again, I suppose this is to be expected from someone who puts doge pictures on their CD...
    lol seems everyone is missing that he has major news sites like CNN and yahoo covering this story, which im sure got plenty of people interested in how his music sounds. So even if the people buying the record didnt hear it, he has tons of people listening to it that saw it on these news sites.
    I think he just tried to make some people listen his horrible music. It probably failed and he called it prank. ??
    I was in a charity shop once, looking through the CDs, and I found a Ragnarok (Norwegian black metal) album that contained someone's homemade copy of a Darkane album.